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Affective trust in buyer-seller relationships: a two-dimensional scale

Houcine Akrout Mbaye Fall Diallo 1 Wafa Akrout Jean-Louis Chandon 2, 3
1 LSMRC - Lille School Management Research Center
2 AMU IAE - Institut d'Administration des Entreprises (IAE) - Aix-en-Provence
3 CERGAM - Centre d'Études et de Recherche en Gestion d'Aix-Marseille
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https://hal-amu.archives-ouvertes.fr/hal-01794429
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Submitted on : Thursday, May 17, 2018 - 3:06:55 PM
Last modification on : Tuesday, April 23, 2019 - 2:40:03 PM

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UNIV-AMU | UNIV-TLN | CERGAM | UNIV-LILLE

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Houcine Akrout, Mbaye Fall Diallo, Wafa Akrout, Jean-Louis Chandon. Affective trust in buyer-seller relationships: a two-dimensional scale. Journal of Business and Industrial Marketing, Emerald, 2016, 31 (2), pp.260 - 273. ⟨10.1108/JBIM-11-2014-0223⟩. ⟨hal-01794429⟩

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