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Adolescent shopping behaviour: Different assimilation and individuation needs in France and the United States

Elodie Gentina Jean-Louis Chandon 1, 2
1 CERGAM - Centre d'Études et de Recherche en Gestion d'Aix-Marseille
2 INSEEC Business School
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https://hal-amu.archives-ouvertes.fr/hal-01795788
Contributor : Romain Farellacci Connect in order to contact the contributor
Submitted on : Friday, May 18, 2018 - 5:01:27 PM
Last modification on : Tuesday, April 23, 2019 - 2:40:03 PM

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Elodie Gentina, Jean-Louis Chandon. Adolescent shopping behaviour: Different assimilation and individuation needs in France and the United States. Journal of Retailing and Consumer Services, Elsevier, 2013, 20 (6), pp.609 - 616. ⟨10.1016/j.jretconser.2013.04.006⟩. ⟨hal-01795788⟩

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