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Is the Internet a New Eldorado For Counterfeits?

Bruno Kocher 1 Brigitte Muller 1 Vincent Chauvet 2 Björn Ivens 3
2 CERGAM de Toulon - Centre d'Études et de Recherche en Gestion d'Aix-Marseille/Equipe de recherche de Toulon
CERGAM - Centre d'Études et de Recherche en Gestion d'Aix-Marseille, IAE Toulon - Institut d'Administration des Entreprises (IAE) - Toulon, UTLN - Université de Toulon
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https://hal-amu.archives-ouvertes.fr/hal-01796280
Contributor : Pauline Tesio <>
Submitted on : Saturday, May 19, 2018 - 2:54:40 PM
Last modification on : Tuesday, December 10, 2019 - 10:28:04 AM

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  • HAL Id : hal-01796280, version 1

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Bruno Kocher, Brigitte Muller, Vincent Chauvet, Björn Ivens. Is the Internet a New Eldorado For Counterfeits?. Advances in Consumer Research, The Association for Consumer Research, 2008. ⟨hal-01796280⟩

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