Skip to Main content Skip to Navigation
Journal articles

Consumers' product evaluations in emerging markets

Document type :
Journal articles
Complete list of metadatas

https://hal-amu.archives-ouvertes.fr/hal-01822297
Contributor : Yasmine El Alami <>
Submitted on : Sunday, June 24, 2018 - 10:06:53 PM
Last modification on : Wednesday, April 24, 2019 - 3:40:10 PM

Links full text

Identifiers

Collections

Citation

Leila Hamzaoui Essoussi, Dwight Merunka. Consumers' product evaluations in emerging markets. International Marketing Review, Emerald, 2007, 24 (4), pp.409 - 426. ⟨10.1108/02651330710760991⟩. ⟨hal-01822297⟩

Share

Metrics

Record views

128