Journal articles
Conceptualizing Franchisee-based Brand Equity - A Framework of the Sources and Outcomes of the Brand’s Added Value for Franchisees
https://hal-amu.archives-ouvertes.fr/hal-01823080
Contributor : Yasmine EL ALAMI Connect in order to contact the contributor
Submitted on : Monday, June 25, 2018 - 5:09:16 PM
Last modification on : Thursday, July 14, 2022 - 4:07:45 AM
Contributor : Yasmine EL ALAMI Connect in order to contact the contributor
Submitted on : Monday, June 25, 2018 - 5:09:16 PM
Last modification on : Thursday, July 14, 2022 - 4:07:45 AM
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