, Il s'agirait notamment de comparer les effets des émotions positives et négatives générées par les messages en fonction du secteur spécifique de l'organisation caritative et humanitaire (e.g., droits de l'homme, lutte contre la faim, solidarité internationale?). Quels seraient les processus d, Une deuxième piste consisterait à mener des études qualitatives ou expérimentales sur la réception et l'influence des CAD

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