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A Taxonomy of Price Behaviour

Björn Ivens 1 Brigitte Muller 2 Guese Katharina
1 University of Bamberg
2 CERGAM de Toulon - Centre d'Études et de Recherche en Gestion d'Aix-Marseille/Equipe de recherche de Toulon
CERGAM - Centre d'Études et de Recherche en Gestion d'Aix-Marseille, IAE Toulon - Institut d'Administration des Entreprises (IAE) - Toulon, UTLN - Université de Toulon
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Journal articles
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https://hal-amu.archives-ouvertes.fr/hal-01796282
Contributor : Pauline Tesio Connect in order to contact the contributor
Submitted on : Saturday, May 19, 2018 - 2:57:32 PM
Last modification on : Friday, February 4, 2022 - 3:27:49 AM

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  • HAL Id : hal-01796282, version 1

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UNIV-AMU | CERGAMTOULON | UNIV-TLN | GRMANAGEMENT | CERGAM | INCIAM

Citation

Björn Ivens, Brigitte Muller, Guese Katharina. A Taxonomy of Price Behaviour. Advances in Consumer Research, The Association for Consumer Research, 2009. ⟨hal-01796282⟩

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