Journal articles
The impact of customer‐company identification on consumer reactions to new corporate initiatives
https://hal-amu.archives-ouvertes.fr/hal-01822311
Contributor : Yasmine El Alami Connect in order to contact the contributor
Submitted on : Sunday, June 24, 2018 - 10:40:50 PM
Last modification on : Friday, October 22, 2021 - 3:35:31 AM
Contributor : Yasmine El Alami Connect in order to contact the contributor
Submitted on : Sunday, June 24, 2018 - 10:40:50 PM
Last modification on : Friday, October 22, 2021 - 3:35:31 AM
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