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Prosumerismo ei discorsi di marketing

Gregorio Fuschillo Veronique Cova 1 Bernard Cova
1 CERGAM - Centre d'Études et de Recherche en Gestion d'Aix-Marseille
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https://hal-amu.archives-ouvertes.fr/hal-01822717
Contributor : Yasmine El Alami Connect in order to contact the contributor
Submitted on : Monday, June 25, 2018 - 2:00:56 PM
Last modification on : Friday, October 22, 2021 - 3:36:28 AM

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  • HAL Id : hal-01822717, version 1

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Gregorio Fuschillo, Veronique Cova, Bernard Cova. Prosumerismo ei discorsi di marketing. Sociologia della comunicazione, 2012, 43 (1), pp.41-61. ⟨hal-01822717⟩

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