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Place Hospitality: A Way to Understand and Improve Place Marketing Approaches

Christophe Alaux 1 Camille Chamard 
1 CERGAM - Centre d'Études et de Recherche en Gestion d'Aix-Marseille
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Journal articles
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https://hal-amu.archives-ouvertes.fr/hal-01822914
Contributor : Laura Carmouze Connect in order to contact the contributor
Submitted on : Monday, June 25, 2018 - 3:41:31 PM
Last modification on : Thursday, July 14, 2022 - 4:07:45 AM

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  • HAL Id : hal-01822914, version 1

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UNIV-TLN | UNIV-AMU | CERGAM

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Christophe Alaux, Camille Chamard. Place Hospitality: A Way to Understand and Improve Place Marketing Approaches. International Journal of Management Science and Business Administration, 2018. ⟨hal-01822914⟩

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